Small Business Program

From helping you launch your new business to optimizing and levelling up your operations our SMB programs will help you achieve your developmental goals.

Custom Solutions For Your Small Business

You’re on the brink of realizing your dream of running a thriving business. As a new owner of a small to medium-sized business, you’re well aware of the myriad challenges that lie ahead. From pricing strategies to logistical hurdles and acquiring new customers, the journey of small business ownership is anything but easy. However, with our SMB program, we’re here to provide the guidance and support you need to navigate these challenges and successfully launch and operate your small business.

Our program is specifically tailored to address the unique obstacles faced by small businesses. We understand the importance of pricing your products or services competitively while maintaining profitability, and we’ll assist you in developing a pricing strategy that strikes the right balance. Additionally, we’ll help you streamline your logistical operations, optimizing processes and minimizing inefficiencies to enhance productivity and cost-effectiveness.

Acquiring and retaining customers is crucial for the growth of your small business, and our program offers strategies and tactics to attract your target audience. We’ll guide you in implementing effective marketing campaigns, leveraging both online and offline channels to reach and engage potential customers. Whether it’s developing a compelling brand identity, creating engaging content, or utilizing social media platforms, we’ll equip you with the tools needed to make a lasting impression on your target market.

With our SMB program by your side, you can confidently navigate the complexities of small business ownership. We’re here to support you every step of the way, helping you overcome challenges, seize opportunities, and realize the full potential of your small business venture. Let us be your trusted partner in achieving lasting success.

Support from Beginning To End

Catapult Startups provides a structured framework to help startups achieve their business goals through a three-stage process: Go Forward Plan, Execution, and Ongoing Support. This structure ensures that each startup receives comprehensive, step-by-step guidance tailored to their specific needs, from initial planning to sustainable growth. Here’s a detailed look at what each stage involves:

Go Forward Plan

In this initial phase, Catapult Startups works with you to create a solid foundation for your venture. We focus on understanding your business idea, challenges, and market opportunities through in-depth discussions and analysis. Key activities include:

Goal Setting: Together, we define clear, actionable goals and milestones that align with your long-term vision.

Customized Planning: Development of tailored business plans, financial models, and marketing strategies that set the stage for successful execution.

Execution

With a solid plan in place, you move into the execution stage, where these strategies are implemented. This phase is about turning plans into action and tangible results. Activities in this phase include:

Product Development: Guidance in developing your Minimum Viable Product (MVP) or enhancing your existing product based on market feedback.

Market Engagement: Implementation of marketing and sales strategies to connect with your target audience and build customer relationships.

Resource Allocation: Efficient management of both human and financial resources to ensure optimal implementation of business strategies.

Ongoing Support

The final stage of the process provides continuous support to ensure sustained growth and to help navigate the challenges of scaling up. This support includes:

Regular Check-Ins: Scheduled meetings to assess progress against goals, discuss any issues, and make necessary strategy adjustments.

Performance Monitoring: Continuous tracking and analysis of key performance indicators to gauge the effectiveness of strategies and operations.

Network Expansion: Ongoing opportunities to connect with mentors, industry experts, and potential investors through our extensive network.

This structured approach ensures that startups not only launch successfully but also continue to grow and adapt in an ever-changing business environment. Join Catapult Startups and experience a journey tailored to your success, with expert guidance every step of the way.

CORE SMALL BUSINESS ESSENTIALS

Catapults Startup services include a vast array of essential services that can be customized into a personalized program to ensure you company receives the support it needs to get to the next level.

Advisory

Offers expert guidance and strategic decision-making support, focusing on industry trends, operational improvements, and comprehensive business planning to help organizations overcome challenges and seize growth opportunities.

A comprehensive document outlining strategic goals and actionable steps.

Insights into current trends, forecasts, and industry benchmarks.

Specific recommendations for optimizing operations and increasing efficiency.

Competition and Pricing Assessment

Evaluates the competitive landscape and pricing strategies, providing insights to set competitive prices that maximize profits while maintaining customer retention.

Detailed comparison of key competitors, their offerings, strengths, and weaknesses.

Document outlining optimal pricing strategies based on market research and competitive analysis.

Customer Retention and Referral Programs

Evaluates the competitive landscape and pricing strategies, providing insights to set competitive prices that maximize profits while maintaining customer retention.

Document outlining techniques and activities to increase customer loyalty.

Framework and tools for implementing and managing a referral program.

Grant Writing and Fundraising Strategies
Specializes in crafting grant proposals and developing fundraising strategies that secure funding from diverse sources, including government grants, equity, and debt instruments.
Help during application process with grants, and loans including all necessary documentation.
  • A comprehensive strategy covering various fundraising methods and timelines. Including investor relations.
Growth Requirements and Constraints
Analyzes potential for business expansion, identifying necessary resources and barriers. This service plans for scalable operations and financial management to support sustainable growth.

An analysis of potential growth avenues and the resources required for each.

Evaluation of potential risks and strategies to mitigate them.
Logistics and Operation Review
Focuses on optimizing the flow of goods and services from acquisition to delivery, aiming to streamline operations, reduce costs, and improve overall efficiency.
A thorough analysis of existing operations and suggestions for improvement.

Specific strategies to reduce costs and improve the efficiency of logistics processes.

Presentation Development and Sales Strategies
Assists in creating effective presentations and developing sales strategies that enhance performance. This includes training sales personnel and designing incentive programs to boost sales efficiency.

Tailored presentations for different audiences, complete with visual aids.

Detailed strategies and processes designed to optimize sales performance.

A professionally designed pitch deck that outlines your business model, showcases your MVP, and highlights your market potential to attract investors and stakeholders.

Operations and Technology
Enhances operational efficiency through technology solutions and supports business processes such as staffing, equipment management, and supplier relations.
A roadmap for integrating new technology solutions.

Detailed analysis of customer data to identify preferences, behaviors, and needs.

Market Research
Conducts thorough research to gather valuable information about target markets, customer preferences, and competitors, helping businesses to strategically position themselves in the market.

Comprehensive insights into market trends, customer behavior, and competitive landscape.

  • Detailed analysis of customer data to identify preferences, behaviors, and needs.

Choose Your Program

Launch

$1250/mth

6 Months

Introducing the “Launch” program from Catapult Startups, a dynamic six-month initiative crafted specifically for companies seeking expert guidance to navigate market conditions and establish a solid foundation for success. With a monthly fee of $1,250, this program is ideal for businesses ready to build a strategic roadmap and energize their market entry or growth efforts.

Program Overview
The “Launch” program is designed to help businesses effectively enter the market or enhance their presence through a series of targeted services. Over the course of six months, your company will benefit from:

Deliverables
Participants in the “Launch” program receive $3,500 in agency service credits, they have the option of choosing from all of our program deliverables.

 Join the “Launch” program at Catapult Startups and kickstart your journey with confidence. Let us help you navigate the complexities of the market with our expert guidance and customized support. Your business’s successful launch is our mission—let’s make it happen together!

Boost

$1500/mth

8 Months

Introducing the “Boost” program from Catapult Startups, an intensive 8-month engagement designed for companies aiming to elevate their marketing and sales strategies. At a rate of $1500 per month, this program is ideal for businesses looking to refine their current practices and drive substantial growth in their operations.

 

Program Overview
The “Boost” program offers a comprehensive suite of services aimed at optimizing your marketing effectiveness and sales performance. During this eight-month period, your company will benefit from:

Deliverables
Participants in the “Boost” program receive $5,000 in agency service credits, they have the option of choosing from all of our program deliverables.

Join the “Boost” program at Catapult Startups and take your business to the next level. Let us help you enhance your marketing and sales efforts with our expert guidance and customized support. Elevate your business’s performance and market impact—let’s boost your growth together!

Custom

BY SERVICE

8 - 16 Months

Introducing the “Make It Your Own” program from Catapult Startups, uniquely designed for businesses that require bespoke solutions to navigate and overcome their specific challenges effectively. Spanning 6 to 18 months, this program allows you to tailor services specifically to your needs, ensuring that every aspect of your business strategy is meticulously crafted to ensure success.

Program Overview
The “Custom” program is all about flexibility and personalization, offering a variety of services that you can select to match your unique business requirements. This customizable approach ensures that the strategies developed are perfectly aligned with your company’s goals. Services you can choose from include:

Deliverables
Participants in the “Make It Your Own” program can expect a range of tailored deliverables that directly contribute to their business growth. The entrepreneur will have the option of choosing from all of our program deliverables.

Join the “Make It Your Own” program at Catapult Startups and empower your business with solutions that are as unique as your challenges. Let us help you craft a specialized approach to tackle your specific needs, ensuring that your business not only meets but exceeds its goals. Make it your own, and set the foundation for remarkable success. Your tailored journey to business growth starts here—let’s create something extraordinary together!

Feature Small Business

FRIDA’S COFFEE

In 2022, Frida and Zaheen Hamidani began a passion project: to bring authentic Mexican coffee to Canada. Their vision included sharing the warm and diverse tapestry of Mexician culture with their new Canadian friends, families and neighbors.

SERVICES USED

  • Advisory
  • Branding and Positioning
  • Competition and Pricing Assessment
  • Customer Retention and Referral Programs
  • Growth Requirements and Constraints
  • Logistics and Operation Review
  • Marketing
  • Sales Process and Program

Looking For More Information On Our Programs

We are always interested in meeting with new business that share our passion for business development and growth.

If you are interested in more information on our programs send us a quick email and we will be in touch shorty.